Every category that used to be sold as hours, retainers, or headcount is being repackaged as a delivered outcome. It's already happening in design, recruiting, marketing, accounting, legal research. The companies winning that shift aren't selling software — they're selling the thing the customer actually wanted.
We pick the most obvious wedge — every business in the world needs a website — and we build a family of products around the same operating fabric. This page is what we're doing, who runs it, and the seat we're hiring for.
I want a permanent 5-person founding team. Each role has full ownership of their lane, and any hires below them have to clear a high bar: do they bring something AI cannot, like deep relationships, judgment, or taste? If yes, hire. If not, automate.
That's me. I run the strategic surface, set what we build next, and own the technical scaffolding underneath.
The person who can sell anything because they know everyone. They hire industry insiders below them — people with existing relationships in dentists, lawyers, real estate, hotels — so we don't build relationships from scratch.
Understands habit, ritual, and how a product gets woven into someone's daily work. Decides what we build, in what order, and how it actually feels to use. Quietly powers the documentation too.
One brand language across every product we ship. Knows how to reach an audience on any channel and hold their attention. Building the public-facing presence for redesign.llc, SocialCircle, and the rest.
Multi-business admin glue — invoices, contracts, vendors, mailbox warmup queues, scheduling, mailboxes, deliverables. The person who notices something is broken before the rest of us do. Without this seat, the machine grinds.
Drop a prospect's URL. The system reads their current site, picks 3 templates that fit their industry, and ships personalized mockups before a salesperson would have finished the first cold email. The first product, the proving ground for the whole operating fabric.
Same scrape-and-qualify fabric we use to find redesign.llc prospects, re-pointed: this time the customer is a B2B company, and the outcome they pay for is a list of named, qualified leads. The product is the work — done — they would have otherwise hired an SDR team to attempt.
The 25-lead sample is the GTM. By the time the customer talks to a person, the machine has already done the warming — they've seen our work, they've seen the sample, they know what we do. Sales becomes relationship-building, conversion, and maintenance. Not cold outbound, not pitching from scratch. That's why the Sales seat at the top of the team is for someone who knows how to own a room, not someone who needs to fill a pipeline.
I won't bury this page in inventory lists, but everything underneath is real and built. If you want the deeper version — the actual template counts, scraped lead counts, factory output by industry, customer recreations — it's on its own page.
1,875 templates · 28 industries · 54,000+ scraped leads · 511 customer recreations · 96% success on last 258-customer batch · 4 pricing routes live. Plus an exhaustive list of the load-bearing pieces already in place — and the 4 qualification gates a prospect must clear.
I'm not looking for a hire I have to drag through onboarding. I'm looking for someone who walks into the room and sees the same future I'm seeing, and wants to own one of the seats. If that's you, the next conversation is about what your first 90 days look like.
SocialCircle — influencer matching with outcome.
NEXT — MATCH ENGINE IN BUILDSame operating fabric. Pointed at a different surface: influencer marketing. The match engine — brief in, ranked creators out with reasoning — is the moat. The business model bolts onto it in two configurations, and we'd run both.
Why we run both paths
Path A — the Upwork-style outcome — captures brands who want results without building an in-house team. High ticket. Per-campaign retainer + outcome bonus. Path B — the platform-with-outcome (think Modash++) — captures brands who already have in-house teams and just want a sharper shortlist. Low touch, high volume, per-shortlist or seat subscription. Both paths feed one creator graph that compounds.